United and Continental Encourage Customers to Go Green for Earth Day Using Mobile Boarding

United Continental Holdings, Inc. today announced that for every customer who uses a mobile boarding document on Earth Day, the company will donate $1 to help Protect an Acre with its global nonprofit partner Conservation International.* For customers who use the Continental Mobile App for Android® or iPhone®, the company will double the contribution to $2. Conservation International’s Protect an Acre program works to curb tropical deforestation, a leading cause of climate change, while preserving the livelihoods of local communities and the natural habitats of threatened species.

“At the new United, we are taking responsible actions to reduce our impact on the environment,” said Toby Enqvist, vice president of environmental affairs and security for United. “Using a mobile boarding pass is a tangible way our customers can join us in our commitment to environmental and social responsibility.”

“We greatly appreciate United and Continental’s commitment to contribute up to $2 to Conservation International’s Protect an Acre program for every customer who uses the paperless mobile boarding option on Earth Day,” said Justin Ward, vice president in Conservation International’s Center for Environmental Leadership in Business.

More than 10 million customers have used their cell phone or PDA at 89 domestic and international airports equipped to accept mobile boarding passes since the airlines introduced the program in 2007. United and Continental customers have saved approximately 1,200 trees by opting to board using a mobile device in lieu of a printed boarding pass.

Customers scheduled to travel on Friday, April 22 are encouraged to select the mobile boarding pass delivery method when they check in for their flight. For more information about the company’s commitment to the environment and its Earth Day promotion, visit united.com/eco-skies and continental.com/eco-skies.

* Terms and conditions:
United Continental Holdings will contribute to Conservation International’s Protect an Acre program as part of this promotion matching each use of mobile boarding pass on Earth Day, Friday, April 22, 2011, with a $1 contribution and $2 for each use of the Continental Mobile App for Android® or iPhone® up to a maximum of $50,000 for the combined company representing both United and Continental subsidiaries. Mobile boarding documen